Google Adwords API RMF Changes for Enhanced Adwords
Posted on: February 20, 2013
Google is going all out with its roll out of Google Enhanced Adwords by immediately making it Required Minimum Functionality (RMF) for all those using Google’s Adwords API. Basically the RMF is the guidelines that API users must abide by in order to be eligible to use the API.
The RMF changes are required for both the creation functionality as well as the management functionality. Interestingly, the reporting function is yet to be subject to any enhanced adwords changes. A snapshot of the new requirements can be seen below:
Please show me the ‘Disable Enhanced Campaign settings’ required functionality.. or the “opt out of enhanced adwords”.. that would be nice. Can’t see that happening though!
William Bakhos is an SEO and Adwords professional and has been implementing best practice online marketing initiatives since 2004. Along with consulting to National and International companies and digital teams, William is the founder of the Web Marketers Crew, a Sydney based optimisation and online strategy company.
WordPress SEO Tips
Wordpress is a great platform but out of the box there is a lot to be desired. Take note of these Wordpress optmisation tips to get the most out of your wordpress site.
Day of the Week Reports
Need to take your adwords optimisation that little bit further? Let is show you how to use Day of the Week reports to take your campaign to the next level and increase ROI.
Google’s Diversity Update 2012
Wondering why you places and organic listings have suddenly done the dance? Not happy? Could be the diversity update.. Click below to read more.
Google is soon to be (and currently doing so for a select few) giving Advertisers the options of promoting their Google+ content on the GDN network. This was announced by Eran Arkin on none other than his Google+ page. I…
I have talked about it a lot over the past year, Google encryption is changing the face of tracking. Google has now gone full circle and shut off a lot of search query data we used to love. Last year…